Hi, I’m Anita! My journey into UX started with a passion for simplifying complexity and making things work better for real people. Whether it was teaching debate, building apps with Bubble.io, or coaching fitness clients, I’ve always prioritized understanding others' needs and creating solutions that truly resonate.

I’m constantly looking for ways to improve—not just in design but in everything I do. Outside of work, you’ll usually find me on a rock climbing wall or at the gym, challenging myself and staying active. For me, UX is about the same mindset: tackling challenges, adapting, and striving for better experiences that make life easier and more enjoyable for everyone.

If you’re looking for someone who’s endlessly curious, puts user needs at the center of every decision, and thrives on collaboration, then I’m your person. I bring a balance of creativity, empathy, and problem-solving to every project, always striving to turn insights into impactful, user-friendly solutions. Let’s create something amazing together!